Ursula Vossen Mandal is a Hellerup based jeweller working with bespoke and unique jewellery in various materials and forms. Ursula opened her physical store, and needed help with a visual identity that could work both physically and digitally.
The result: A simple, yet characteristic, design system using the jeweller's 3 names in fixed positions creating flexibility and consistency across formats. Instead of trying to shorten the 3 name long name, we used this to our advantage and let the 3 names define a system for the visual identity.
Visual identity
Graphic design
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